Last updated on: Jan-2025

The two guiding principles of our privacy policy are

1. We will only directly collect the absolute minimum, critical personal information about you required to ensure that the products you purchase from us reach you properly.

2. We will never, ever share this information with anyone with some critical exceptions like

a) Your contact information will be sent to the courier or postal service to deliver your order.

b) When purchasing products on our website, you will be redirected to our payment gateway partner to enable electronic payment. They will collect the relevant information required to process your payment.

Please read the rest of the policy to understand in detail what information we are collecting from you and how we are using it.

1.    1.    Personally Identifiable Information (PII) Collected

We collect information that can personally identify you, shortly called PII, so that we can deliver your order. The information is collected when you set up a free account with us & includes

·       Name & salutation

·       Shipping address

·       Billing address

·       Mobile number

·       Email - ID

While you can browse our website or read our blog without registering your PII, it will be necessary to do so in order to purchase products through our website. Once you start purchasing our products, your order history is also information that is available with us.

2. Other information collected

First, you need to know about web “cookies”. A cookie is a text file that contains small pieces of information, stored by your web browser on your computer. Cookies are used for these important reasons

a.     To complete your shopping transaction

Without the use of cookie technology, the shopping cart software will not function properly and you will not be able to buy our products

We will never use analytics programs to collect personally identifiable information (PII) about you. We will also not try to associate the data collected from web analytics with PII collected during your registration process.

b.     Social media

We may use social media to contact you and help you know us better. These social media tools may set cookies through your web browser. 

Turning off cookies: By default, most browsers allow websites to set cookies. You can use your browser options to turn off cookies. However, that would make us sad, as you will not be able to get the best out of our website!

3. Information disclosure

We are extremely careful with your Personally Identifiable Information (PII). We treat it as carefully as we treat our own personal information. As mentioned elsewhere, we need to disclose your PII in some critical situations

1.     a.    Delivering your order

When you place an order with us, we will give your order details & contact information to our logistics partner who will then deliver our products to your doorstep.

1.     b.    Electronic payment processing

The last step in buying a product on our website is payment processing. We have partnered with reputed companies, to process electronic payments on our behalf. This means that during the processing step, you will be redirected to their respective websites where personal information critical to process your order will be collected. They follow the best standards in data security as laid out by the PCI (Payment Card Industry)

We request you to read more about it on their website & read the privacy policy.

1.     c.    Fraud prevention

Wherever required by law we will disclose personal information to the extent that is binding on us. In cases where we suspect abuse of our site, fraud or illegal use we or our payment processing partners may have to disclose personal information for the sole purposes of fraud protection and risk reduction.

4. Information Use

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

·       Internal record keeping.

·       We may use the information to improve our products and services.

·       We may periodically send promotional emails about new products, special offers, or other information which we think you may find interesting using the email address that you have provided.

·       From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customize the website according to your interests.

5. Links to other websites

Our website, social media pages and blog often contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

It is our obligation to inform you that we reserve the right to modify this privacy policy at any time without prior notice. You are also requested to periodically check this privacy policy for changes. However, as decent human beings, we will try to notify you of major changes to this policy through our blog or other social media outlets.

6. Security

We are committed to ensuring that your information is secure. To prevent unauthorized access or disclosure we have put in place suitable physical, electronic, and managerial procedures to safeguard and secure the information we collect online.